-Research Report (analysis of current employee perceptions, competitor benchmarking, and market trends) -Communication Plan (internal communications, employer branding initiatives, and recruitment marketing pieces as needed) -Employee Engagement Surveys (measure employee engagement, gather feedback on the EVP and its impact on the organization's culture)

-Employee Branding Materials (videos and presentations to support internal and external processes)

-Implementation Plan: (careers page revamp, performance management, LinkedIn/Glassdoor management, social media assets, culture blogs, training for brand ambassadors, culture-building ideas etc.)