Everything you need to show up consistently — a complete visual identity built around what you're actually trying to say. I bring a fashion eye and a product designer's brain to brand work: the result is cohesive, considered, and ready to use the day it lands in your hands.

What's included: ☉ Discovery questionnaire ☉ Creative direction — 2 moodboards ☉ Complete logo suite — primary, secondary, and submark ☉ Brand guidebook — how to use everything, documented ☉ Color palette ☉ Typography — font pairing with usage guidance ☉ Social media template (Figma, ready to customize)

Step 1 — Kickoff After inquiry, we align on scope and sign a contract. You get onboarded to the project space.

Step 2 — Discovery You fill out a questionnaire about your business, audience, and goals. I use that to build creative direction.

Step 3 — Design I present two moodboards, you pick a direction, and I design from there. One round of feedback, then final refinement.

Step 4 — Delivery You approve the final files. Final payment processes and everything ships — Figma source files + export-ready assets.

Best for: Founders, creators, and small brands that need a real identity, not a Canva template.