What's included

• Art Direction Moodboard

  A curated visual board defining the creative direction, color palette, textures, and stylistic references for the project.

• Creative Concept

  A clear narrative and visual concept summarizing the artistic intention and how it translates across the brand’s universe.

• AI-Generated Visual Exploration

  A short video or motion piece created with AI tools (Runway) to explore a mood, atmosphere, or concept for the brand.

• Social Media Assets

  Ready-to-use visual content optimised for social platforms (formats, compositions, color treatments).

• Brand Storytelling Outline

  A structured narrative framework to articulate the brand’s message, tone, and emotional direction.