What's included

• Logo

  Designing a primary logo that represents the core values, personality, and essence of the brand. This logo will serve as the cornerstone of the brand identity.

• Alternate Logo Variations

  Creating variations of the primary logo, such as simplified versions for smaller applications or variations with different color schemes to ensure versatility.

• Color Palette

  Will Develop a carefully curated color palette that reflects the brand's character. This palette includes primary, secondary, and accent colors that maintain consistency across various materials.

• Typography Guidelines

  Will Select and specify font families for headings, subheadings, and body text. Typography guidelines ensure visual coherence and readability across all brand materials.

• Brand Guidelines

  Compiling all design rules and specifications into a comprehensive brand guidelines document. This document provides instructions on logo usage, color combinations, typography, spacing, and other design elements, ensuring brand consistency in all applications.

• Visual Elements

  Will Design additional visual elements like patterns, textures, or illustrations that can be used consistently to enhance the brand's identity.

• Business Card Design

  Creating a design for the client's business cards that incorporates the brand's visual elements and maintains a professional appearance.

• Social Media Graphics

  Designing graphics for various social media platforms, including profile pictures, cover images, and post templates, to maintain a cohesive online presence

• Marketing Collateral

  Designing materials like brochures, flyers, posters, and banners that align with the brand's visual identity and message.

• Mockups and Application Examples

  Showcasing how the brand identity can be applied to various real-world scenarios, such as merchandise, stationery, signage, and more.

• Source Files

  Providing editable source files (e.g., vector files for logos) to allow the client flexibility for future design needs.