Conversion Rate Optimization by Luka Milekic

Conversion Rate Optimization

Luka Milekic

Contact for pricing

About this service

Summary

My CRO Program includes a complete, data-driven approach to improving your website’s performance. You’ll receive a detailed audit, behavior analysis, A/B testing strategy and execution, monthly insights, and actionable recommendations to boost conversions. I also set up customer feedback tools and analyze your sales funnel to eliminate friction and maximize revenue.

Process

🚀 CRO Program – Step-by-Step Process

1. Discovery & Onboarding

We'll start with a short onboarding call to understand your business, goals, and current challenges.

I’ll request access to key tools (Google Analytics, Shopify, Hotjar/Clarity, etc.).

2. Website Conversion Audit

I will perform an in-depth audit of your website, covering UX, copy, layout, and friction points.

You’ll receive a clear, actionable report with improvement areas.

3. Heatmap & User Behavior Analysis

I will analyze user interactions using heatmaps, scroll maps, and session recordings to identify key drop-off points and usability issues.

4. Customer Feedback Setup

I’ll implement on-site surveys and feedback tools to gather direct insights from visitors and customers.

5. Funnel Drop-Off Analysis

A deep analysis of your full sales funnel to identify where visitors abandon and why.

6. A/B Test Strategy & Roadmap

I’ll prepare a prioritized list of high-impact A/B tests based on data findings.

We’ll align on which tests to execute first.

7. A/B Test Development & Launch

I’ll handle the technical setup of A/B tests (design, copy, development, and tracking).

Tests will be launched and monitored.

8. Monthly Performance Review & Insights

Each month, I’ll deliver a clear performance report with key learnings and next-step recommendations.

We’ll continuously optimize based on real data and results.

9. Quick-Wins Implementation

Along the way, I’ll implement smaller UX, design, and copy changes that can improve conversions without waiting for test results.

10. Program Completion & Next Steps

At the end of the program, you’ll receive a summary of results, key improvements made, and further recommendations for sustained growth.

What's included

Conversion Audit Report
A detailed analysis of your website’s current performance, identifying friction points, conversion barriers, and growth opportunities - delivered in a clear, actionable report.
Heatmap & User Behavior Analysis
Visual insights of how visitors interact with your website (clicks, scrolls, drop-offs) to uncover what’s stopping them from converting.
A/B Test Strategy & Roadmap
A clear, prioritized plan of high-impact A/B tests tailored to your website, focusing on the biggest opportunities to drive more sales.
A/B Test Development & Launch
Full technical setup of A/B tests, from coding variations to integrating tracking, ensuring smooth, data-driven experimentation.

Skills and tools

Data Analyst

Growth Marketer

Shopify Developer