What's included

• Custom Logo Design + Variations

  • Primary Logo: The main version of the logo used for most brand applications. • Secondary Logo: A simplified or alternate version for different placements. • Logo Variations: • Horizontal version • Vertical version • Icon-only version (for social media, app icons, or favicons) • File Formats: PNG

• Color Palette

  • A curated selection of primary and secondary colors that define the brand’s visual identity. • Includes HEX, RGB, and CMYK codes for digital and print use. • Guidelines on color combinations and usage.

• Typography

  • Selection of primary and secondary fonts for branding materials. • Font usage guidelines (headings, subheadings, body text). • Alternative font options for web and print compatibility.

• Visual Elements

  • Custom patterns, icons, textures, or design motifs that complement the brand identity. • Branded imagery or photography style guidelines.

• Brand Guidelines Document

  • A comprehensive guide outlining how to use the brand assets consistently. • Sections include: • Logo usage (dos and don’ts) • Color palette application • Typography styling rules • Visual elements and patterns

• Templates + Stationary

  • Business Cards (digital & print-ready) • Letterheads (for professional correspondence) • Social Media Templates (Instagram, LinkedIn, Facebook, Twitter, etc.)