Lets Make Your Brand Stand Out

Ahmad Kolakji

(0)

Starting at

1,000

About this service

Summary

A branding kit is a collection of assets that represent a company's brand identity. It typically includes elements such as a logo, color palette, typography, and guidelines for how to use these elements consistently across various marketing materials.

Process

1. Briefing and Research

We Collect details about the project, including the client's goals, target audience, and any specific requirements.

We Explore existing designs, industry trends, and competitor analysis to gain inspiration and identify potential pitfalls.

2. Ideation and Concept Development

We Brainstorm various design concepts that align with the project's goals and target audience.

We Create sketches, mood boards, or wireframes to visually represent the initial ideas.

We Evaluate the different concepts and choose the one that best meets the project's objectives.

3. Design Development

We Iterate on the selected concept, making adjustments and improvements based on feedback and further research.

We Develop high-quality visuals, such as mockups or prototypes, that accurately represent the final product.

We Ensure that the design is user-friendly and accessible to people with disabilities.

4. Feedback and Iteration

We Seek input from clients, stakeholders, and potential users to identify areas for improvement.

We Make necessary changes based on the feedback received, ensuring that the design remains consistent with the project's goals.

5. Testing and Evaluation

We Test the design with real users to identify any usability issues or areas for improvement.

We Assess the overall effectiveness of the design in meeting the project's objectives.

6. Finalization and Delivery

We: Create the final design files in the appropriate formats for production or publication.

We Present the final design to the client and ensure that they are satisfied with the outcome.

What's included

Logo Guidelines
Logo guidelines are a set of rules and recommendations that dictate how a company's logo should be used. They ensure consistency in the logo's appearance across various applications, protecting its integrity and maintaining brand recognition.
Brand Manual
A brand manual is a document that serves as a central repository for all the information related to a company's brand identity. It provides a clear and consistent framework for how the brand should be represented across various marketing and communication channels. Benefits of a Brand Manual Consistency: Ensures that the brand is represented consistently across all channels. Efficiency: Streamlines the design and marketing process by providing clear guidelines. Brand Protection: Helps to prevent misuse of the brand and protect its equity. Collaboration: Facilitates collaboration among different teams and departments. Brand Awareness: Reinforces brand recognition and builds a strong brand identity.
Logo Assets
Logo assets are the various files and components that make up a company's logo. These assets are essential for ensuring consistent and effective use of the logo across different platforms and applications. Vector Files: SVG (Scalable Vector Graphics): The preferred format for logos as it can be resized without losing quality. AI (Adobe Illustrator): A vector-based file format that allows for editing and customization. Raster Files: PNG (Portable Network Graphics): Supports transparent backgrounds and is ideal for web use. JPEG (Joint Photographic Experts Group): Suitable for images with a wide range of colors, but may lose quality when compressed. Color Variations: Primary Color: The main color used in the logo. Secondary Colors: Additional colors used for accents or elements within the logo. Black and White Versions: Versions of the logo without color, suitable for specific applications. Different Sizes: Small: For use on websites, social media, and email signatures. Medium: For use on business cards, letterheads, and merchandise. Large: For use on billboards, signage, and other large-scale applications.

Duration

5 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer