Brand identity design(done with you)

Mel Akwuiwu

5

(2)

Starting at

$

4,599

About this service

Summary

How does this work? Well, Here's how I have been able to make my clients happy
Phase 1
We'll dive into your strategy. Together we will define your target audience, we will craft your brand's purpose, mission, and vision. We are trying to humanize your brand. We would need to figure out things like look and feel, your brand's archetype, and brand voice. We also need to talk about your competitors, What makes you different? What will be your battle cry(brand mantra), Whenever customers are thinking about your niche, what words do you want to be remembered for(brand referents)? How about a cool tagline like "vanquish your cyber threats"?
Phase 2
At the end of phase 1, we will have a bunch of brand descriptive keywords to work with. I'll then translate these keywords into a Stylescape(moodboard).
The Stylescape(moodboard) is the most important thing because it ensures that my visual interpretation and yours are in agreement. Then I'll proceed to make the designs from the Stylescape(moodboard). You will have at 2-4 designs to choose from. There will be 4 rounds of revisions
Phase 3
This is the part where I'll proceed to make the designs from the Stylescape(moodboard). You will have at 2-4 designs to choose from. There will be 4 rounds of revisions
Phase 4
You will get all the necessary files you require

What's included

  • MIni brand strategy

    Brand core: Purpose, Values, Vision. Brand Personality: Brand archetype, Brand voice, look and feel. Brand positioning: Your difference, Positioning statement, Brand mantra, Brand referents, Collaborators, Competitors, Customer persona. Messaging: Tagline

  • Brand visuals

    Logo(Vertical, horizontal, logomark, wordmark), Colour palette, Typography, Brand pattern, Texture, Image treatment, Stylescape, iconography

  • Brand Guidelines and strategy doc

    This will include everything we do in strategy as well as your brand visual guidelines.

  • Source files

    The source file will be given to you as well as every other format you will be needing and a guide that explains how to use each one

  • Add-on Services Available

    Ui design, Stationery design, Packaging design: Label design, 3d models, Social media templates, Illustrations Contact for other add-on services.

Recommendations

(5.0)

Damien Parham

Client • Sep 1, 2023

Recommended

Working with Mel was phenomenal! His passion for design, attention to detail, and expertise in art direction really brought by vision to life. We worked together every step of the way and he exceeded my expectations. I highly recommend!

Jay Ives • Jives Media

Client • Jul 20, 2023

Recommended

Mel has been a key part of our branding journey. What makes him unique is that he truly cares & takes the time to understand the vision of the client. Mel has been instrumental with our agency's marketing from A-Z. I highly recommend working with Mel on your next project!

Amy Pham • Phamily Supper

Client • Jul 20, 2023

Recommended

Mel is a very talented designer. He asked all of the right questions and used excellent methodology to get to the exact logo that fit my business goals. Couldn't have asked for a better outcome!

Duration

8 weeks

Skills and tools

Brand Designer
Brand Strategist
Adobe Illustrator
Adobe Photoshop

Work with me

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