Brand Strategy

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About this service

Summary

By interviewing your stakeholders (customers, recruits) and doing various workshops with you and your marketing team, I will help you define your marketing strategy and work out a precise and clear campaign with you.

In the process, I will provide the necessary information and materials for your team to understand what I am doing, and thus enable you to do it yourself in the future.

What's included

  • Corporate Brand Identity Matrix

    A Matrix used as the basis for every brand. It helps guide future marketing decisions by providing details on your mission, vision, brand-core, value proposition and much more.

  • Persona(s)

    Personas help to make your stakeholders tangible, and with the right attributes make content writing easy, by listing everything your stakeholders love, hate, want and need.

  • Campaign Framework

    A clear and precise campaign framework providing information on channels, messaging and timeline.

Recommendations

(5.0)

Adrian Hirt • Alpahirt

Client • Feb 5, 2024

Marc was hired by Alpahirt in 2022 to revamp our brand strategy. Since then, he has proven to be an invaluable asset to our team, serving as our de facto head of marketing. He manages projects, campaigns, and our brand strategy with precision and expertise. Marc's agency has gained our trust to handle our email marketing, social media profiles, and online advertising efforts. I highly recommend Marc to any business seeking a partner dedicated to building a strong brand with a long-term vision.


Skills and tools

Brand Strategist
Marketing Strategist
Figma
Klaviyo
Notion
Shopify

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