Branding Package
Poojan P
Starting at
$
999
About this service
Summary
FAQs
How long does the branding process typically take?
The entire process typically takes 1-4 weeks, depending on the complexity of your brand and the speed of your feedback.
Can I use the branding package for a rebrand?
Absolutely, this package is perfect for both new and existing brands looking for a refresh.
What if I need to make changes after the project is completed?
While I offer two revision rounds, for significant changes post-completion, additional fees may apply.
Do you provide ongoing support for branding?
Yes, I can offer ongoing support or additional design services for new collateral as your brand evolves.
Will my logo work across all media types?
My design approach ensures your logo is versatile for digital, print, and promotional materials across various platforms.
What if I'm not satisfied with the initial logo concepts?
I'll work with you through as many concepts as needed within the included revision rounds to ensure satisfaction.
Can you help with implementing the brand across existing marketing materials?
While this package focuses on identity creation, I can discuss additional services for brand implementation across existing materials.
Is there a minimum or maximum number of logos you'll create?
I typically present 2-3 initial concepts. If more are required, we can discuss additional iterations.
What file formats will the final logo be delivered in?
Logos will be provided in SVG, PNG (various sizes), AI, and PDF formats suitable for both digital and print applications.
What's included
Logo & Identity
Multiple concepts are created, showcasing different interpretations of your brand. We consider the logo's scalability, versatility, and relevance across digital and print mediums. The final logo will be delivered in various formats (e.g., SVG for digital, PNG for web, AI for print) to ensure usability across all platforms.
Wordmark & Perception
The wordmark is crafted using typography design and carefully selecting & styling a typeface that aligns with your brand personality. The wordmark is designed to harmonize with your logo, ensuring consistency in brand presentation.
Color Styles
Colors are chosen based on psychology, competitor analysis, and your target audience. I'll provide a palette that includes primary colors for core branding, secondary for variety, and accent colors for highlights or calls to action. Each color will have its CMYK, RGB, and HEX codes for accurate reproduction across digital and print.
Typography Styles
Typography selection involves choosing typefaces for headers, body text, and other uses, ensuring they work well together and across different media. I'll provide 2-3 well selected typography font pairs from an already active subscription of your choice, or just leave it to me to choose and deliver them with their font files. This might involve custom fonts, or carefully paired existing fonts that enhance readability while maintaining brand uniqueness.
Brand Style Guide
A neat and well organized document that includes: Logo Usage: Guidelines on when and how to use the logo, including minimum sizes, do's and don'ts, and clear space requirements. Color Usage: Detailed usage of each color, including when to use primary vs. secondary colors. Typography Guidelines: How and where to use each typeface for maximum impact. Imagery: Recommendations for the type of imagery that aligns with your brand (e.g., photography style, illustrative elements). Voice and Tone: A guide on how your brand should "speak," including tone, language, and messaging style. Brand Application: Examples of how the brand elements should be applied in various scenarios, from business cards to
Duration
2 weeks
Skills and tools
Work with me