What's included

• Brand Discovery

  A a 60-minute strategy session where we dive into your business goals, audience, and brand vision. It includes a brand audit (if applicable), along with creative direction and a curated moodboard to set the visual tone.

• Brand Strategy

  We define the foundation of your brand with a clear positioning statement, personality, and messaging that aligns with your mission and market. This includes your brand archetype, ethos, manifesto, and key messaging pillars to ensure consistency and connection across every touchpoint.

• Custom Logo Design

  As part of the brand sprint, we’ll design your logo from scratch—starting with strategic insights from our discovery session, then exploring bold, relevant directions that align with your brand’s personality and vision. Each concept is crafted to be flexible, memorable, and scalable across all touchpoints—from digital to physical. A strong logo is more than a symbol; it’s the visual anchor of your brand identity and the first impression that shapes how your audience remembers and relates to you.

• Typography

  We carefully select typography that reflects your brand’s personality, tone, and audience—whether it’s bold and modern, refined and minimalist, or playful and expressive. We’ll explore a primary typeface for headlines and a complementary one for body text, ensuring both visual harmony and readability. Typography plays a vital role in shaping your brand’s voice—it adds emotion, builds recognition, and creates consistency across every touchpoint.

• Brand Colors

  We’ll craft a strategic color palette that aligns with your brand’s personality, audience, and emotional tone. Each color is chosen to evoke the right feeling, support usability, and create visual impact across digital and print. Your brand colors are more than just aesthetics—they create mood, increase recognition, and help establish a strong, cohesive presence in the market.

• Brand World

  We craft a sensory and cultural universe around your brand—from the mood and environments to tone of voice, sound, and visual DNA. It’s the full expression of your brand’s identity in the wild, anchored by a strong, memorable tagline.

• Brand Design Application

  To bring your brand to life, we’ll create branded applications—mockups and real-world examples that show how your logo, colors, typography, and visuals work together across key touchpoints. This could include social posts, business cards, landing pages, packaging, or merchandise—tailored to what matters most for your brand. These applications help you visualize consistency, build confidence, and ensure your brand feels polished and ready to launch.

• Brand Design Kit

  A working Figma with your visual identity will be delivered giving you flexibility and scale — including your primary logo, variations, typography, color palette, and iconography (if needed). Delivered with a visual style guide so your brand stays consistent wherever it shows up.