The Atelier — Ongoing design support for brands with depth
Starting at
$
2,997
/moAbout this service
Summary
Process
FAQs
Who is the Atelier for?
The Atelier is designed for creative founders, studios, and multi-passionate teams who want high-touch, handcrafted design that evolves alongside their brand.
How does the subscription work?
You subscribe, submit requests through your private Trello board, and receive custom creative deliverables on a rolling basis. The subscription flexes with your pace—whether you have weekly projects or prefer a slower flow—providing consistent, expert design support when you need it.
What if I only need a one-time project?
That’s where the Greenhouse Intensive comes in. It’s a focused, transformation-driven sprint that delivers a mini brand kit and a 5-page website—perfect for clarity without committing to a long-term subscription.
How does the process unfold?
After subscribing, you submit your design requests, I craft each project by hand, and within an average of 48 hours, you receive refined deliverables ready for feedback or approval. You can revise, approve, or add the next request, keeping the creative flow seamless and intentional.
Do you work every day?
To maintain the quality and care of each deliverable, I take Fridays off and one full week off per month. This rhythm is built into the subscription and reflected in turnaround times, with advance notice of any full-week breaks.
Can I pause or cancel my subscription?
Yes. You can pause at any time or cancel within 7 days of starting, with a 75% money-back guarantee.
How many projects can I request at once?
You can queue multiple requests. Each is tackled in priority order, one at a time, ensuring thoughtful, high-quality results for every project.
What if I need something outside the usual scope?
You can always ask. If it aligns with my expertise in branding, web, or design, I’ll make it happen.
Who will I be working with?
Always directly with me, Kayla, the designer behind Soft Logic. There are no middle layers—just a dedicated, ongoing creative partnership.
What's included
Brand Design & Refinement
Ongoing customization of logos, typography, color palette, and visual assets to adapt your brand as it grows.
Website Design & Updates
Refined pages, new sections, or content updates to keep your web presence polished and current.
Custom Visual Assets
Icons, patterns, graphics, and animations tailored to evolving projects and campaigns.
Creative Strategy Support
Guidance on design decisions, visual storytelling, and brand cohesion for all touchpoints.
Collaboration & Review Sessions
Dedicated time for review, feedback, and iteration on brand or website work.
Skills and tools
Brand Design
Web Developer
Adobe Illustrator
Adobe Photoshop
Figma
Framer
Industries