Information Architecture (IA) Strategy & Optimization
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About this service
Summary
A structured approach to organizing and labeling content to improve findability, navigation, and overall user experience. This service ensures that users can quickly and intuitively access the information they need, reducing frustration and increasing engagement.
What's included
Content Inventory & Audit
A thorough review of existing content and structure.
Card Sorting & Tree Testing
Research-driven techniques to validate content hierarchy.
Site Map & Navigation Design
Blueprint of an optimized structure for websites, apps, or platforms.
Example projects
Skills and tools
