Brand Identity & Creative Strategy šŸŽØāœØ

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About this service

Summary

Having a brand identity crisis?
Let's create an unforgettable identity that turns your business into a brand! I'll help you clarify your mission, find your purpose, tell your brand story and guide your tone of voice.
If your business is stuck for words, then let's chat!

Process

Kick-off Session — A quick chat (online or async) to discuss your goals, audience, challenges and desired deliverables
Project Proposal — I'll share a detailed outline of deliverables and timelines so you know exactly when to expect what.
Strategic Development — I'll start to develop your brand positioning, identity, story and language guides.
Sharing & Feedback — I'll share the initial work for you to review and provide any feedback.
Revision & Finalization — Your feedback will be incorporated to make sure you're happy with the final delivery.

What's included

  • Brand Identity Document

    Your big brand bible that covers: šŸ‘‰ Mission šŸ‘‰ Vision šŸ‘‰ Purpose šŸ‘‰ Proposition

  • Narrative & Manifesto

    A brand positioning story that: šŸ‘‰ Explain your brand in 30 seconds šŸ‘‰ Sells the secret sauce and all the magic that makes you unique šŸ‘‰ Gets audiences excited about your brand

  • Language Guidelines

    Guidelines for your: šŸ‘‰ Tone of Voice šŸ‘‰ Messaging Framework šŸ‘‰ Dos and Don'ts


Skills and tools

Brand Strategist

Creative Director

Copywriter

Adobe InDesign

Adobe InDesign

Google Docs

Google Docs

Google Slides

Google Slides

Microsoft Word

Microsoft Word