What's included

• 1. Social Media Strategy Presentation

  A comprehensive strategy outlining the client's social media goals, target audience, content themes, posting schedule, and engagement tactics.

• 2. Content Calendar

  A detailed content calendar with planned posts, copy out, and multimedia elements aligned with the social media strategy. This will cover a specified timeframe, typically monthly or quarterly.

• 3. Branded Content Creation

  Engaging brand content, including images, graphics, and copy, tailored for various social media platforms. This may involve creating original content or repurposing existing materials to suit your target audience.

• 4. Key Performance Indicators (KPIs) and Metrics

  Defined KPIs and measurable metrics to track the success of the social media strategy, including but not limited to: engagement rate, followers growth, click to links (CTA), and impressions or views.

• 5. Social Media Analytics Report

  Regular reports analyzing the performance of social media efforts, providing insights into what worked well and areas for improvement. These reports may be delivered bi-weekly or monthly.

• 6. Community Engagement Plan

  Strategies for building and maintaining an active and engaged social media community. This includes responding to comments, reply to DM inquires, and fostering positive interactions.

• 7. Advertising Recommendations

  If applicable, recommendations for paid social media advertising campaigns, including target audience parameters, budget suggestions, and ad creative concepts (on demand).

• 8. Reputation Management Plan.

  Strategies for handling negative comments or crises on social media platforms, maintaining the brand's positive image.

• 9. Collaboration Opportunities

  Recommendations for potential collaborations, partnerships, UGC or influencers suggestions to increase engagement of the brand's visibility and reach of the campaign.

• 10. Final Presentation/Meeting

  A final presentation or meeting to review the project, discuss results, address any outstanding questions or concerns from the client. Decide future marketing actions to improve the result or create other campaign if is necessary. Thanks!