Social Media Content Strategy
Starting at
$
200
About this service
Summary
What's included
Social Media Strategy
Through the know-how of Brazilian digital marketing, I have developed a Content Creation Strategy that involves the following steps:
1) Definition of Objectives:
We will determine the primary goal for the social media strategy (e.g., increasing brand awareness, driving website traffic, generating leads, or improving follower engagement).
2) Definition of Persona:
We will identify your target audience, their needs, interests, and behaviors on social media. This will help tailor your content to meet their expectations.
3) Definition of Digital Channels:
We will select the social media platforms that are most relevant to your audience and goals. It won't be necessary to be present on all social media networks.
4) Competitor Research:
We will analyze your competitors and what they are doing on social media to identify opportunities and gaps in the market.
5) Your Style:
We will define your brand's tone of voice and communication style to ensure consistency in all posts.
6) Content Calendar:
We will create a posting schedule that includes the ideal frequency and times for publishing content.
7) Promotions and Campaigns:
We will plan seasonal campaigns and promotions to engage your audience and boost growth.
8) Performance:
After implementing the strategies, you will have a 3-month follow-up to monitor metrics and track the performance of your content.
Duration
2 weeks
Skills and tools
Brand Designer
Social Media Manager
Social Media Strategist
Facebook Ads
Google Docs
TikTok
Trello