Interactive mock-ups are functional prototypes of your product that allow all stakeholders to understand how the user will interact with the interface. They serve as a visual representation of your product, showing the flow, transitions and possible interactions without the need for actual code behind them. These mock-ups offer an opportunity for rapid iteration, enabling the design to be tested and refined before the development phase.
The style guide is an essential document that guarantees design consistency throughout the product. It details colours, fonts, sizes, spacing and even communication tones, ensuring that everything is consistent and aligned. This not only reinforces the brand, but also ensures that the user experience is fluid and intuitive from page to page.