My ability to assume the voice and perspective of the client, their customer, or otherwise, makes me an effective part of any content production team.

My process begins with a phone conversation with the client, or their representative, to understand the goals of the content needed. With an understanding of those goals, I take the prompts provided and create a draft that is within designated word limits, on time, and with all the essential SEO and narrative elements needed.

Then, the client will receive a draft, where they will offer suggestions on what will make the piece a final draft. My clients find after a few rounds I can create content without the need for edits - this is my ultimate goal in understanding your content needs.