👋🎨 Hello, I’m Ketan, a UX/UI designer turning first-time visitors into confident, converting users. With 7+ years of hands-on experience, I’ve designed 20+ products for startups and established brands, delivering clean visuals rooted in research, strategy, and measurable impact. WHAT I DELIVER • Data-backed wireframes mapped to clear KPIs • High-fidelity Figma prototypes for usability testing & investor demos • Scalable, token-based design systems that keep your brand consistent • Responsive layouts polished for desktop, tablet, and mobile • Developer-ready handoff (structured components, naming, specs, assets) As a developer + designer, I create designs that are not only beautiful but also easy to implement. TOOLSET Figma • Illustrator • UX Research • Information Architecture • Wireframing • Prototyping • Design Systems • Responsive Web Design • Usability Testing Want to improve your product’s user experience? Let’s collaborate to create a design that is both visually appealing and highly functional.