Comprehensive Brand Toolkit for Technical Companies by Eric Jurkovic

Comprehensive Brand Toolkit for Technical Companies by Eric JurkovicComprehensive Brand Toolkit for Technical Companies by Eric Jurkovic

Comprehensive Brand Toolkit for Technical Companies

Eric Jurkovic

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About this service

Summary

The Brand Toolkit is a comprehensive set of items for modern brands to utilize across all digital and physical platforms. It is the foundation to move your brand forward that allows for future adaptation with any vendor.

FAQs

How long will it take?
8 Weeks.
Can we just do some of the items listed?
Unfortunately, no. The process only works when every step can be completed.

What's included

Logo
Your logo deliverable consists of your primary logo lockup, wordmark, logomark and favicon. Files will be handed over as PNG, EPS and SVG.
Elements
You elements deliverable consists of a font family for headlines, subheadlines, body copy and callouts as well as a color palette for primary, secondary and tertiary uses. Files will be handed over as TTF for the fonts and color codes for the palette.
Messaging
Your messaging deliverable consists of a strategy outline (positioning, purpose, mission and vision) as well as 5 headline directions.
System
Your system deliverable consists of components (audio, graphics, icons, illustrations, images and patterns) and layouts (print and digital templates). Files will be handed over as Adobe, Canva or Figma depending on preference.
Guidelines
Your guidelines deliverable consists of a 30+ document outlining how to use your brand toolkit. Files handed over will be a PDF and video explainer.

Skills and tools

Brand Design

Brand Strategist

Digital Marketer