Comprehensive Brand Toolkit for Technical Companies by Eric JurkovicComprehensive Brand Toolkit for Technical Companies by Eric Jurkovic
Comprehensive Brand Toolkit for Technical CompaniesEric Jurkovic
The Brand Toolkit is a comprehensive set of items for modern brands to utilize across all digital and physical platforms. It is the foundation to move your brand forward that allows for future adaptation with any vendor.
What's included
Logo
Your logo deliverable consists of your primary logo lockup, wordmark, logomark and favicon. Files will be handed over as PNG, EPS and SVG.
Elements
You elements deliverable consists of a font family for headlines, subheadlines, body copy and callouts as well as a color palette for primary, secondary and tertiary uses. Files will be handed over as TTF for the fonts and color codes for the palette.
Messaging
Your messaging deliverable consists of a strategy outline (positioning, purpose, mission and vision) as well as 5 headline directions.
System
Your system deliverable consists of components (audio, graphics, icons, illustrations, images and patterns) and layouts (print and digital templates). Files will be handed over as Adobe, Canva or Figma depending on preference.
Guidelines
Your guidelines deliverable consists of a 30+ document outlining how to use your brand toolkit. Files handed over will be a PDF and video explainer.
FAQs
8 Weeks.
Unfortunately, no. The process only works when every step can be completed.
The Brand Toolkit is a comprehensive set of items for modern brands to utilize across all digital and physical platforms. It is the foundation to move your brand forward that allows for future adaptation with any vendor.
What's included
Logo
Your logo deliverable consists of your primary logo lockup, wordmark, logomark and favicon. Files will be handed over as PNG, EPS and SVG.
Elements
You elements deliverable consists of a font family for headlines, subheadlines, body copy and callouts as well as a color palette for primary, secondary and tertiary uses. Files will be handed over as TTF for the fonts and color codes for the palette.
Messaging
Your messaging deliverable consists of a strategy outline (positioning, purpose, mission and vision) as well as 5 headline directions.
System
Your system deliverable consists of components (audio, graphics, icons, illustrations, images and patterns) and layouts (print and digital templates). Files will be handed over as Adobe, Canva or Figma depending on preference.
Guidelines
Your guidelines deliverable consists of a 30+ document outlining how to use your brand toolkit. Files handed over will be a PDF and video explainer.
FAQs
8 Weeks.
Unfortunately, no. The process only works when every step can be completed.