Google Analytics & Tag Manager AuditErin Riggers
Are there anomalies showing up in your reports that you can't explain? Is your traffic not attributing correctly? Or perhaps you just want to verify integrity of your tracking data? You've come to the right place!
I was a developer for over two decades prior to pivoting to independent consulting as an analyst in 2018, and this had the natural effect of continuously sharpening my technical chops over the duration. As a result, I'm exceptionally well-versed at troubleshooting complex problems, and there hasn't yet been a needle that I haven't been able to find in the haystack.
Let's get to the root of your data issues with an audit of the tools and platforms in your marketing technology stack!
What's included
Detailed Audit Findings
Once we determine the platforms you would like to include in the audit, and the number of hours you've budgeted for the endeavor, work will commence.
I will keep detailed notes as I make my way through the process, which I'll deliver in the form of a Notion wiki page that will be accessible to you for download at the conclusion of the audit.
Audits timeboxed to four hours or less will net roughly a page of notes, and anything above that will have two or more.
Actionable List of Recommended Optimizations
I will create an actionable list of recommended optimizations that correspond to the contents of my findings, which are designed to allow you to tackle in an a la carte fashion as it suits your budget and appetite.
FAQs
No, we can add others to the mix. Common additions within the Google ecosystem include Google Ads, Google Search Console and Google My Business, and frequent flyers from outside it include Shopify, Wordpress and Klaviyo.
I have experience with a plethora of tools and platforms, so if you don't see yours referenced on my profile anywhere, just drop me a line and ask. Chances are high that I've worked with it before even if it's not mentioned.
You will receive two things at the conclusion of the audit:
1. A detailed report of my findings
2. An actionable list of recommended optimizations and enhancements to make to your current configuration.
I generally recommend a minimum of four hours to complete the work, and eight for hours for more complex or enterprise-scale configurations.
Starting at$100 /hr
Tags
Google Ads
Google Analytics
Google Search Console
Google Tag Manager
Looker Studio
Data Analyst
Digital Marketer
Marketing Analytics Specialist
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Erin Riggers proHouston, USA
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Google Analytics & Tag Manager AuditErin Riggers
Starting at$100 /hr
Tags
Google Ads
Google Analytics
Google Search Console
Google Tag Manager
Looker Studio
Data Analyst
Digital Marketer
Marketing Analytics Specialist
Are there anomalies showing up in your reports that you can't explain? Is your traffic not attributing correctly? Or perhaps you just want to verify integrity of your tracking data? You've come to the right place!
I was a developer for over two decades prior to pivoting to independent consulting as an analyst in 2018, and this had the natural effect of continuously sharpening my technical chops over the duration. As a result, I'm exceptionally well-versed at troubleshooting complex problems, and there hasn't yet been a needle that I haven't been able to find in the haystack.
Let's get to the root of your data issues with an audit of the tools and platforms in your marketing technology stack!
What's included
Detailed Audit Findings
Once we determine the platforms you would like to include in the audit, and the number of hours you've budgeted for the endeavor, work will commence.
I will keep detailed notes as I make my way through the process, which I'll deliver in the form of a Notion wiki page that will be accessible to you for download at the conclusion of the audit.
Audits timeboxed to four hours or less will net roughly a page of notes, and anything above that will have two or more.
Actionable List of Recommended Optimizations
I will create an actionable list of recommended optimizations that correspond to the contents of my findings, which are designed to allow you to tackle in an a la carte fashion as it suits your budget and appetite.
FAQs
No, we can add others to the mix. Common additions within the Google ecosystem include Google Ads, Google Search Console and Google My Business, and frequent flyers from outside it include Shopify, Wordpress and Klaviyo.
I have experience with a plethora of tools and platforms, so if you don't see yours referenced on my profile anywhere, just drop me a line and ask. Chances are high that I've worked with it before even if it's not mentioned.
You will receive two things at the conclusion of the audit:
1. A detailed report of my findings
2. An actionable list of recommended optimizations and enhancements to make to your current configuration.
I generally recommend a minimum of four hours to complete the work, and eight for hours for more complex or enterprise-scale configurations.
$100 /hr