Branding Specialist - Logo Design & Visual Identity

Arjun Prasanth

Starting at

2,000

About this service

Summary

A strong brand identity is key to standing out in the market and connecting with your audience on a deeper level. It’s more than just a logo—it’s the complete visual personality of your brand.

With this package, I’ll work with you to design a custom logo and create a full visual identity system tailored to your business. This includes offering logo designs with room for tweaks, developing a detailed brand guide to ensure consistent branding, and designing essential business materials that highlight your updated look. My thoughtful approach ensures your brand’s unique essence is transformed into an eye-catching and cohesive visual story.

Process

1. Discovery Phase: We'll start by diving into your brand's story, vision, and goals. Together, we'll explore any initial ideas, preferences, or inspirations you might have. If you're unsure about details like colors or styles, I'll guide you through options to shape the creative direction.

2. Design & Refinement: With a clear direction in mind, I’ll create a custom logo, a mood board, and a cohesive creative concept. You’ll review these ideas and share your thoughts. Any necessary revisions will be incorporated to fine-tune the designs until they align perfectly with your vision. Once approved, I’ll finalize the chosen logo and brand system.

3. Final Brand Assets: At the end of the process, I’ll provide you with the complete brand package. This includes a detailed brand style guide outlining how to effectively use your logo, color palette, typography, and other elements to keep your brand consistent across all platforms and materials.

What's included

Discovery Call
An in-depth collaborative call to uncover your brand’s goals, while evaluating your market, audience, and vision, setting the foundation for the project.
Logo Design
A custom, versatile logo crafted to embody your brand’s identity and stand out across applications. The process includes drafting initial designs, tweaking them with your input, and providing final vector logo files for seamless application.
Style Guide
A detailed blueprint including color palette, typography (display, headings, and body text), and usage rules to ensure consistent brand representation.
Business Branding Kit
A set of practical assets like business cards, letterhead, and optional stationery, all tailored to your new visual identity for a polished, unified look.

Duration

3 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer