Branding + packaging design

Caterina Esposito

(0)

Starting at

$

500

About this service

Summary

1. To kick off the brand discovery process, I'll provide you with two forms to fill out. These forms will help me gain a deeper understanding of your business.
2. Once you've completed the forms, we'll create a Pinterest board where we'll curate a collection of colors, fonts, and photography that resonate with your vision. I'll continue to add to this board based on your preferences and the brand direction.
3. Next, we'll dive into the creative aspect of branding, starting with the moodboard. I'll present you with two distinct moodboard concepts, allowing you to choose the direction that best aligns with your vision.
4. Now, it's time for the exciting part – design. I'll begin crafting the logo suite, defining the color palette, and working on all the elements included in the package you've selected.
5. Once the brand design is complete, I'll send you a concise presentation for your approval. After your feedback, we'll move on to creating the brand presentation book and guidelines.
6. Finally, you'll get to enjoy your new, fully realized brand!

What's included

  • Logo suite

    Primary logo, secondary logo, brandmark and submark

  • Color palette

    x5 colors

  • Typography selection

    Two essential typography styles to consistently use across the entire brand.

  • Moodboard

    Creative direction of the brand

  • Brand reserach & strategy

    Competitors, audience, personality of the brand..etc

  • Brand presentation & guidelines

    Brand Presentation in a PDF Book with Comprehensive Brand Application Guidelines.

  • Pattern design

    Creating a pattern that resonates vibrantly with your target audience and embodies your brand essence.

  • 2 packaging designs that align perfectly with your brand identity.

    Box, bottle..etc

  • Business card

    A business card that enhances brand recognition

  • Thank you card

    A heartfelt thank-you card for valued clients who choose to shop with you.

  • 2 posters

    it´s optional

Duration

2 weeks

Skills and tools

Brand Designer
Packaging Designer
Adobe Illustrator
Adobe Photoshop

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