Brand Strategy and Messaging
Marion Tan
Starting at
$
3,500
About this service
Summary
What's included
(2) 90-minute Strategy Workshop
Interactive sessions to refine your brand's core identity. We’ll engage in dynamic exercises and in-depth questioning to shape a unique brand perspective.
Mission and Values Articulation
Your brand’s purpose and principles. This process involves creating a clear, guiding philosophy that resonates with both your team and your clients.
Audience Profile Development
A detailed profile of your target audience. This step involves identifying and understanding your ideal customer base, focusing on their needs and preferences.
Positioning + Stand Out Strategy
Your own unique approach that sets you apart in crowded market. We’ll develop a plan on how to highlight your brand's unique offerings and appeal to your specific audience.
Messaging Framework
A consistent and compelling structure to communicate your brand's story. It includes creating key concepts to convey the transformational value you provide in the health or wellness space.
Brand Book
A comprehensive guide that lays out how your brand elements work together. It serves as a reference for your brand's visual and verbal identity, ensuring consistency across all communications.
Duration
1 week
Skills and tools
Industries
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