Clean, professional, and built with intention — the essentials to get your brand off the ground and looking credible from day one.
This package is designed for early-stage founders and small businesses who need a strong brand foundation without the full system just yet. You'll walk away with a logo you're proud of and a visual direction that's ready to grow with you.
What's Included
Primary Logo
1 logo concept developed around your brand's personality and positioning. Includes your primary logo, one variation, and a monochrome version — delivered in all file formats you'll need.
Color Palette
A defined set of brand colors — primary, secondary, and neutral — with hex codes ready to use across digital and print.
Typography
A font selection and pairing
chosen specifically for your brand — covering headings and body text so you have a consistent typographic voice from the start.
Mini Brand Guide
A simple one-page reference document covering your logo, colors, and typography — so you always know how to use your brand correctly.
Final Deliverables
• AI — Editable source file for any designer you work with in future
• EPS — Industry standard vector file for print and production
• PDF — Print-ready file for professional printing
• SVG — Scalable vector for web and digital use
• PNG — Transparent background version for digital use across all sizes
Clean, professional, and built with intention — the essentials to get your brand off the ground and looking credible from day one.
This package is designed for early-stage founders and small businesses who need a strong brand foundation without the full system just yet. You'll walk away with a logo you're proud of and a visual direction that's ready to grow with you.
What's Included
Primary Logo
1 logo concept developed around your brand's personality and positioning. Includes your primary logo, one variation, and a monochrome version — delivered in all file formats you'll need.
Color Palette
A defined set of brand colors — primary, secondary, and neutral — with hex codes ready to use across digital and print.
Typography
A font selection and pairing
chosen specifically for your brand — covering headings and body text so you have a consistent typographic voice from the start.
Mini Brand Guide
A simple one-page reference document covering your logo, colors, and typography — so you always know how to use your brand correctly.
Final Deliverables
• AI — Editable source file for any designer you work with in future
• EPS — Industry standard vector file for print and production
• PDF — Print-ready file for professional printing
• SVG — Scalable vector for web and digital use
• PNG — Transparent background version for digital use across all sizes