an honest outside read of what's actually happening on your channels.

most people can feel that something is off. fewer can name it. almost nobody can rank the fixes in the right order, which is why so much effort ends up going toward things that were never the problem.

the audit is where i go through what you've built and come back with a straight answer.

you send me your handles, your analytics, and whatever context matters. past strategy docs, goals, what's been frustrating you, and importantly, what you hoped social would do for you in the first place. that last question does more work than people expect.

then i spend real time in it. not a fifteen-minute skim, an actual read of your content, your positioning, your cadence, and whether the whole thing adds up to something.

what comes back is written findings in Notion: what's working and worth protecting, what isn't and why, a ranked list of what i'd change in the order i'd change it, what to stop doing entirely, and one focus for the next thirty days. then we get on a call and go through it. it's yours to keep and share with your team.

creative, entertainment, media, and expressive-industry brands and founders with enough content history to look at, who want a real outside read before committing to something bigger.

it isn't a template with your name dropped in, and it isn't a scorecard. there's no universal formula for this, so the findings are specific to what you're trying to build. and i won't hand you a fixed prescription and walk away, the whole point of the audit is that it's the start of a conversation.

book a project engagement or an ongoing retainer within thirty days and the audit credits toward it in full. the findings are a real deliverable on their own, and they're also the front end of the deeper work, so you never pay twice for the same thinking.