I will create a strategic and visually engaging brand identity

Stavroula Adamopoulou

Starting at

1,500

About this service

Summary

Ready to take your brand beyond the ordinary?

I craft strategic, bold visual identities that tell your story, captivate your audience, and set your brand apart.

Through a thoughtful, research-driven design process, I help brands transform into cohesive, powerful visual experiences. Every detail, from our first conversation to final delivery, is intentional, designed to reflect your vision, values, and ambition.

Whether it’s refining your existing brand or building a completely new identity, I ensure your brand stands out, resonates deeply, and leaves a lasting impression.

If you’re ready to invest in a brand identity that speaks with clarity, confidence, and purpose, I’m here to bring it to life.

Let’s create something extraordinary together!

Process

1) Discovery

You’ll complete a detailed brand questionnaire, helping me understand your mission, values, goals, and audience, the foundation for a meaningful identity.

2) Research & Strategy

I conduct in-depth research and competitor analysis, then translate insights into a strategic creative direction document and moodboard that defines the direction of your brand.

3) Core Brand Identity: Logo, Color Palette, Brand's Typography

Based on the strategy, I create the logo, a curated color palette, and a typographic system that reflects your voice and positioning. I will reach for your feedback to ensure the results are fully aligned with your vision.

4) Rest of the Brand Elements: Brand Pattern, Brand Icons or Illustrations

Once we have established the core brand identity and finalized the logo, I will create patterns and icons or illustrations that complement your brand and complete your identity.

4) Brand Guidelines

I compile everything into a brand manual that ensures consistency across all platforms, empowering you or your team to apply the identity with confidence.

5) Final Delivery

You receive organized, ready-to-use files along with any agreed deliverables, setting your brand up for a strong, cohesive debut.

What's included

Mood Board & Creative Direction Document
I will conduct my research and competitor analysis and I'll create the brand's strategy, the creative direction for each brand element and a mood board that will show visuals that match the style we are aiming for.
Logo files
I am creating a complete logo suite featuring different logo variations to ensure your logo is versatile and easy to be used for different applications. I will send you all types of files: source files, PNG, JPG, SVG, EPS, PDF
Color Palette & Brand's Typography Selections
I will create a complete color palette and a typography system based on the mood board and creative direction we established at the first step.
Custom Pattern
I will create custom brand patterns that can be used on packaging, social posts and marketing material.
Custom Icons or Illustrations
I will create custom brand elements (icons or illustrations) that can be used across all touchpoints such as social posts, packaging etc. to make your brand more memorable.
Brand Guidelines
I will create a document that will include the color palette, guidelines for proper brand identity use, typography, brand assets & graphics guide.

Example projects