Built and manage Ocidens Studio, a jewellery and creative experience brand, combining UGC, content creation, branding, marketing and sales. I create short-form content for Instagram and TikTok, develop product and workshop storytelling, and use Meta Ads to strengthen brand awareness and drive customer acquisition.

I manage the full customer journey, from content and first contact to sales, workshop experience and post-purchase engagement. I also create ongoing content around our workshops, jewellery and brand identity to keep the business visible, relevant and connected with its audience.