What's included

• Logo Design

  High-resolution vector files of the primary logo. Variations of the logo (e.g., monochrome, reversed, and stacked versions). Logo usage guidelines (clear space, minimum size, and color variations).

• Color Palette

  A defined color palette with primary and secondary colors. Color codes (HEX, RGB, and CMYK) for print and digital use.

• Typography

  A selection of primary and secondary fonts for print and digital materials. Font files in various formats (OTF, TTF) for easy access. Typography guidelines for consistent usage.

• Brand Imagery

  Guidance on the types of imagery that align with the brand. Suggested image styles and visual elements. Recommendations for stock photo sources or custom photoshoots if applicable.

• Digital Assets

  Social media profile and cover image templates. Email signature designs. Web banner templates for website and social media.

• Packaging Design (if applicable)

  Packaging templates and design concepts. Die-cut templates and print-ready files.

• Branding Collateral

  Design and templates for promotional materials such as brochures, flyers, and posters. Guidelines for ad campaigns and marketing materials.

• Final Presentation

  A professional presentation summarizing the entire branding identity design, showcasing the deliverables, and explaining the rationale behind design choices.

• Source Files

  Provide source files (AI, PSD, INDD, etc.) for all design deliverables for the client's future use.

• Support and Revisions

  Specify the duration and extent of post-launch support and any included revisions in the project contract.