What's included

• Discovery summary

  A live, in-person, facilitated discovery phase where we discuss your brand strategy, uncover deep insights and define project-specific goals and benchmarks. This is presented back to you in a summary document to ensure we're aligned on your vision and target audience and brand ambition.

• Mood boards

  Mood boards are essential in the branding process, offering a visual representation mood, and aesthetic direction by consolidating images, colours, textures, and inspirations from various sources, including other brands. They help align our collective vision.We present mild, medium, and spicy options using the brand adjectives from our discovery session. *2 rounds of revisions

• Stylescapes

  Stylescapes are a visual encapsulation of your brand’s voice, tone, look, and feel filtered through three prompts. This sets the broad direction for the visual identity, and allows you to collaborate with our process at a very early stage. 

*2 rounds of revisions

• Brand Concepts

  Where everything comes together. We’ll present three (3) initial concepts with contextual applications. Then we’ll help you decide on a single direction and refine. *2 rounds of revisions

• Brand Guidelines

  Brand guidelines are a set of rules and standards that define how a brand should be represented across different channels and mediums. These guidelines ensure consistency in the brand's visual and verbal communication, helping to maintain a cohesive and recognisable brand identity. Key components of brand guidelines typically include

• Social starter kit

  Social media profile image 400x400px FB cover image LinkedIn cover image Social post template x 6

• Digital stationery suite

  Email signature Presentation slide template x 10 Google doc letterhead