Brand Identity
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About this service
Summary
FAQs
How long does a project take?
A playbook project can run from 7 weeks and up, depending on the scope and number of deliverables. Smaller strategy or design engagements may take less time.
Do you work with existing brands or only new ones?
Both! Whether you’re launching something new or evolving your current brand, I can adapt the process to meet your needs.
Can you help with launch materials?
Yes. I can design supporting assets like social media templates, decks, and campaign visuals to ensure your brand launches consistently across every touchpoint.
What's included
Brand Workshop Strategy
Facilitated workshop(s) designed to uncover your brand’s purpose, values, audience insights, and market positioning. This session helps align your team around a unified vision and defines the strategic foundation for your brand identity and communication.
Brand Playbook/Guidelines
A comprehensive document outlining your brand’s visual and verbal identity, including logo usage, color palette, typography, tone of voice, and application examples. This ensures brand consistency across all platforms and future creative executions.
Graphic Design
Visual design assets that bring your brand to life across print and digital touchpoints, including marketing materials, social media graphics, campaign visuals, and promotional collateral, all crafted to maintain visual consistency and impact.
Skills and tools
Brand Design
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma