GTM Strategy & Operations

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About this service

Summary

I’ve had almost 20 years of experience driving business results across the tourism, entertainment, advertising technology and agricultural technology sectors.
As a seasoned B2B marketing leader, I take a customer-centric approach: understanding our target audience’s motivations and journey with the business to build comprehensive programs that accelerate adoption and loyalty.

What's included

  • Create a strong marketing backend

    Don’t let a lack of consistency, collaborative processes or internal alignment stand in the way of marketing effectiveness. In a fast moving organization, operations and strategy best practices can often get abandoned. I can partner with marketing and sales leaders to build a stronger backend, including: - Developing a consistent brand that breaks through with refined positioning, creative approach and messaging. - Ensure successful launches and campaigns by aligning cross-functional priorities and resources. - Strengthening marketing team effectiveness with new templates and operational processes.


Skills and tools

Marketing Strategist
Business Strategist
Sales-Driven Marketing
Gmail
Google Drive
Slack

Work with me