What's included

• Brand Voice & Communication Guidelines

  -Detailed do’s and don’ts for social media interactions. -Tone of voice, language style, and messaging best practices. -Example posts that align with your brand’s voice.

• Logo Usage Guidelines

  -Clear instructions on how to properly use the logo across different platforms. -Approved logo variations for different backgrounds and contexts. -Minimum size requirements, spacing rules, and placement suggestions.

• Color Palette

  -A defined color palette with primary, secondary, and accent colors. -Hex codes, RGB, and CMYK values for accurate color usage. -Guidance on how to apply the colors in various social media contexts.

• Typography

  -Recommended fonts for headlines, body text, and captions. -Font pairing suggestions and usage rules. -Examples of text treatments to ensure consistency.

• Image and Visual Style Guide

  -Guidelines for selecting and editing images that align with your brand. -Recommendations for filters, compositions, and visual elements. -Image do’s and don’ts to maintain brand consistency.

• Social Media Templates

  -A set of customizable templates for posts, stories, and highlights. -Instructions on how to use the templates within your brand guidelines.

• Hashtag Strategy

  -A curated list of branded and relevant hashtags. -Best practices for hashtag usage to boost engagement and reach.

• Content Planning Tips

  -Suggestions for creating a cohesive content calendar. -Tips on balancing promotional, educational, and engagement posts.

• Platform-Specific Tips

  -Custom advice for maintaining brand consistency across Instagram, TikTok, and other key platforms. -Do’s and don’ts specific to each platform’s unique audience and features.

• Guideline cheat sheet

  -A quick-reference summary of all guidelines and best practices for easy sharing.