Your perfect Brand Kit

Sasha Varakuta

Contact for pricing

About this service

Summary

The Perfect Brand Kit is a package designed to establish a cohesive and memorable brand identity, including a custom logo suite, brand guidelines, and essential marketing assets. What sets us me apart is our ability to craft visually stunning and strategically aligned materials tailored to your unique vision, ensuring your brand shines bright in a crowded market. This kit provides everything you need to confidently showcase your brand across all platforms.

Process

Discovery & Brand Exploration

I start with an in-depth consultation to understand your business, target audience, and vision. This includes discussing your preferences, competitors, and project goals.

Concept Development

Based on your input, I create initial mood boards and style concepts that define the visual and tonal direction for your brand.

Design Creation

I design your custom logo suite, color palette, typography, and other brand assets, ensuring every element aligns with your brand identity and goals.

Feedback & Refinement

You review the initial designs, and we refine them based on your feedback. Revisions are completed to achieve a perfect fit for your vision.

Finalization & Delivery

Once approved, I compile all deliverables, including the Brand Identity Guide, logo files, and brand assets, into an organized package for easy use.

Post-Project Support

I provide guidance on implementing your brand assets and remain available for additional questions or support to ensure a seamless rollout.

What's included

Brand Identity Guide
A comprehensive guide outlining your brand’s core elements, including logo usage, typography, color palette, and visual tone. This ensures consistency across all marketing and communication materials. Delivered as a digital PDF (10-15 pages) with accompanying high-resolution PNG and HEX/RGB color codes. 1 complete guide. Revisions: includes 1 round of revisions to fine-tune brand elements.
Custom Logo Suite
A set of professionally designed logos tailored to your brand’s vision, including primary, secondary, and icon variations. Delivered in PNG, JPG, and vector formats (AI/SVG), optimized for both digital and print use. Up to 3 logo variations. Revisions: includes 2 rounds of revisions for adjustments to design, color, or layout.
Brand Asset Library
A collection of essential brand visuals, including social media templates, business card designs, and branded icons or patterns, to kickstart your marketing efforts. Delivered as ready-to-use PNG and PSD/AI files. Up to 10 assets, covering various formats and platforms. Revisions: includes 1 round of revisions to ensure alignment with your brand style.
Tone of Voice & Messaging Guide
A written guide that defines your brand’s tone, messaging pillars, and key phrases to communicate effectively with your target audience. Delivered as a PDF document. 1 guide (5-10 pages). Revisions: includes 1 round of edits to refine language and align with brand goals.

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer