Logo, Banner and Advertisement Design

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About this service

Summary

**1. Logo Design:**
Logo design is the process of creating a unique visual representation that symbolizes a business, brand, or organization. It's a crucial element of branding and often serves as the face of the company. Here's a more detailed breakdown of the logo design service:
- **Research and Discovery:** Designers begin by understanding your brand, its values, target audience, and competitors. They research industry trends and gather information to inform the design process.
**2. Banner Design:**
Banner design involves creating visual elements used for online and offline advertising. Banners are often seen on websites, social media platforms, physical displays, and promotional materials. Here's a more detailed look at banner design:
- **Goal Definition:** Designers first understand the purpose of the banner. Is it for a website, social media ad, trade show, or another medium? They also consider the target audience and the message to be conveyed.
- **Layout and Composition:** Designers plan the banner's layout, including the placement of text, images, and other graphical elements. They ensure a visually appealing and balanced design.
**3. Advertisement Design:**
Advertisement design is a broader service that encompasses creating visual content for promotional materials across various mediums. This includes print ads, digital ads, billboards, posters, and more. Here's a detailed overview:
- **Campaign Strategy:** Designers collaborate with you to understand the goals and objectives of your advertising campaign. They consider the target audience, messaging, and desired outcomes.

What's included

  • Deliverables

    == Logo Design: == 1. Logo Files: You will typically receive digital files of the logo in various formats, including: - Vector format (e.g., .ai, .eps, .svg): These files are scalable without loss of quality and are often used for printing and resizing. - Raster format (e.g., .png, .jpg, .gif): These files are suitable for online and digital use. 5. Mockups: Mockups of the logo applied to different mediums (e.g., business cards, letterheads, signage) to visualize how it will look in real-world applications. == Banner Design: == 1. Banner Files: Digital files of the banner design in various formats, similar to logo files (vector and raster). 6. Mockups: Mockups of the banner displayed in relevant digital environments (e.g., website, social media) to give you an idea of how it will appear when published. == Advertisement Design: == 1. Advertisement Files: Digital files of the advertisement design in various formats, including vector and raster, just like the logo and banner. 2. Ad Variations: Different versions of the advertisement, if necessary, for various platforms or sizes. 3. Color Specifications: Details on the color scheme used in the advertisement. 4. Typography: Information about the fonts and typography used in the advertisement. 7. Mockups: Mockups of the advertisement displayed in relevant contexts (e.g., magazines, websites, billboards) to visualize how it will look when published.


Skills and tools

Advertisement Designer
Brand Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop
Canva
Wix

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