What's included

• Brand Styling Sheet

  a guide that provides an overview of your brand's visual style and how it should be applied across your digital platforms. This includes guidelines for typography, color usage, and visual elements such as icons, illustrations, and photography.

• Visual Identity System

  This includes developing a mood board, color palette, and typography that aligns with your brand's personality and messaging. From this, we will create Primary & Secondary Logos, Brand Marks, and Brand Elements that will be used across your digital and print assets.

• Brand Personality Exploration

  This is achieved through a 1:1 brand clarity session that includes a questionnaire to help us understand your brand's personality and goals. The results of this session will be compiled into a Brand Guidebook, which includes both Brand Direction (strategy) and Brand Identity (visual system) to help guide your brand's messaging and aesthetics.