Logo design

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About this service

Summary

Logo design is a creative service that involves the conceptualization and creation of a unique visual representation for a business, brand, product. Here are some key aspects of my logo design service: 1. Understanding Client Needs: The service begins by understanding your requirements. By discussions or use questionnaires to grasp the client's vision, target audience, brand personality, and any specific ideas you have in mind for the logo. 2. Research and Inspiration: I conduct research to understand the industry, competitors, and design trends. This research helps me gather inspiration and ensures that the logo I create is relevant and distinctive. 3. Concept Development: Based on the client's brief and my research, I brainstorm and sketch multiple concepts. These initial ideas serve as the foundation for the logo design process. (Usually 2-3 different concepts) 4. Digital Prototyping: I translate the chosen concepts into digital prototypes. This phase involves experimenting with colors, typography, and graphic elements to create a visually appealing and cohesive logo. 5. Feedback and Revisions: I share the digital prototypes with you for feedback. Based on your input, I make necessary revisions, refining the logo until it aligns perfectly with the client's vision. 6. Finalization: Once the client approves the final design, I prepare the logo in various file formats and resolutions suitable for different applications, such as websites, business cards, signage, and merchandise. 7. Brand Guidelines (Optional): As an additional service, I provide brand guidelines that outline the proper usage of the logo, including color codes, font choices, and spacing rules. These guidelines ensure consistent and cohesive branding across all platforms.

What's included

  • FINAL LOGO

    When a final logo design has been completed, my service goes beyond just delivering a graphic file. I provide a comprehensive set of deliverables and support to ensure my client can effectively use and implement their new logo across various platforms. 1. Logo Files: I provide the logo in multiple file formats such as JPEG, PNG (with transparent background), PDF, and vector formats like AI (Adobe Illustrator) or EPS. These formats cater to different needs, ensuring the logo can be used for both online and print purposes without losing quality. 2. High-Resolution Versions: I deliver high-resolution versions of the logo suitable for professional printing, ensuring the logo remains sharp and clear in various marketing materials, such as brochures, banners, and business cards. 3. Color Variations: I offer the logo in different color variations, including full color, grayscale, and black and white. This ensures flexibility in usage and maintains the logo's visibility and legibility across diverse backgrounds and media. 4. Brand Guidelines: If included in the service, I create a document outlining the proper usage of the logo. This includes specifications for colors (CMYK, RGB, hex codes), typography (font names and styles), clear space requirements, and minimum size guidelines. Brand guidelines help maintain consistency in branding across all applications. 5. Mockups: I provide logo mockups on various items such as business cards, stationery, signage, websites, and merchandise if needed. Mockups help clients visualize how the logo will appear in real-world scenarios, aiding in their marketing and branding decisions. 6. Delivery and Support: I efficiently deliver all the files and documents to the client via a secure file-sharing method. Provide ongoing support and assistance to address any questions or issues the client may have related to the logo design or its usage.


Skills and tools

Logo Designer
Adobe Illustrator

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