A Product Designer who specializes in UX Optimization

Anurag Mistry

Starting at

$

300

/wk

About this service

Summary

As a seasoned UX/UI designer with over 2 years of experience, I bring a proven track record of translating user needs into visually compelling and intuitive digital experiences. My unique blend of creativity, technical proficiency, and a user-centric approach ensures that I deliver designs that not only meet aesthetic standards but also drive meaningful user engagement and satisfaction.

Process

Research and Discovery: Begin by thoroughly understanding the project's goals, target audience, and industry context through user interviews, competitor analysis, and market research.
Define Objectives: Clearly outline project objectives, user personas, and key performance indicators to establish a strategic foundation for the design process.
Information Architecture: Develop a well-organized information architecture, including site maps and user flows, to structure the content and interactions logically.
Sketching and Ideation: Brainstorm and sketch potential design solutions, exploring various concepts and layouts to foster creative ideation.
Wireframing: Create low-fidelity wireframes to outline the basic structure and functionality of key screens, focusing on user flow and content hierarchy.
Prototyping: Build interactive prototypes using tools like Figma or Adobe XD to simulate the user experience and gather early feedback from stakeholders.
Visual Design: Apply visual elements, including color schemes, typography, and imagery, to create high-fidelity mockups that align with the brand and project goals.
Usability Testing: Conduct usability testing sessions with target users to identify pain points, gather feedback, and validate the design's effectiveness.
Iterative Design: Incorporate feedback from usability testing and stakeholder reviews to iterate on the design, ensuring continuous improvement.
Design Handoff: Prepare comprehensive design specifications, assets, and documentation for a smooth handoff to development teams, fostering effective collaboration.

What's included

  • User Research Findings

    Summarize insights gathered from user research activities, including user interviews, surveys, and usability testing.

  • Personas

    Create detailed user personas representing the target audience, highlighting key characteristics, behaviors, and goals.

  • User Journey Maps

    Illustrate the end-to-end user experience, mapping out touchpoints, emotions, and pain points throughout the user's interaction with the product.

  • Information Architecture

    Develop a clear and organized structure for the product, including site maps, navigation flows, and content hierarchies.

  • Wireframes

    Provide low-fidelity sketches or digital wireframes illustrating the layout and structure of key screens or pages, focusing on functionality and content placement.

  • Visual Design Mockups

    Create visually polished design mockups that incorporate the brand's aesthetics, including color schemes, typography, and imagery.

  • Style Guides

    Develop a comprehensive style guide that outlines design principles, visual elements, and interactive components to ensure consistency across the product.

Skills and tools

Web Designer

UX Designer

Product Designer

Figma

Figma

Sketch

Sketch

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