SOCIAL STRATEGY (Community-Building + Sales-Driven Management)

pro

Bryn Fergusson

(5)

Starting at

300

/wk

About this service

Summary

With a keen eye for design and a passion for branding, Bryn specializes in creating Instagram grids that stand out from the crowd and connect with customers on a deeper level. I carefully design graphics and curate images using consistent colour schemes and typography to create an overall aesthetic that captures the essence of the brand. I use a variety of different content to keep the audience engaged and inspired. Lastly, I consistently use data-driven insights to optimize clients' grids and ensure that they're reaching their target audience effectively.

Process

Initial Consultation & Discovery: A deep dive into your brand's vision, goals, and target audience to understand your unique needs and preferences.

Brand Identity & Aesthetic Development: Crafting a cohesive and appealing visual identity, utilizing consistent colour schemes, typography, and imagery that align with your brand's essence.

Content Strategy & Creation: Developing a strategic content plan encompassing a mix of custom graphics, professional photography, product shots, lifestyle imagery, and creative text art to engage your audience.

Ongoing Keyword Research & Strategy Implementation: Implementing Strategy on a basis aligned with your unique business goals, while continually identifying and employing effective keywords to maximize your brand's reach and visibility on Instagram.

Audience Engagement & Community Building: Actively interacting with followers through posts and stories, managing responses, and fostering a loyal community around your brand.

Performance Analysis & Optimization: Regularly analyzing data-driven insights to refine and optimize the content strategy, ensuring your brand's message resonates effectively with the target audience.

Ongoing Management & Adaptation: Continuously updating and evolving the strategy to keep pace with social media trends and your brand's growing needs, in collaboration with your team on a basis outlined in the initial agreement.

What's included

Curated Monthly Content
16 Posts - including Custom Graphics, Creative Direction for Professional Photography and Product Shots, Lifestyle Imagery, and Creative Text Art
Interactive Storytelling
16 Stories, Tailored for Audience Engagement
Active Community Engagement
Daily Interaction with Followers, Response Management
Keyword Optimization
Strategic Keyword Research and Implementation for Maximizing Reach
Cohesive Brand Identity Development
Consistent Visual Themes, Color Schemes, and Typography

Recommendations

(5.0)

Nicole Eng • Windfall Films

Client • Oct 21, 2024

Recommended

Bryn helped with Brand Identity for my wedding videography business, and I can't recommend her enough. I was confident in her understanding of my vision through the entire project, and she was generous enough to throw in some extras for me!

Jasmine Allchurch • Nest Pilates

Client • Oct 1, 2024

Recommended

Working with Bryn has been an absolute pleasure. She is highly skilled, professional and so much fun to work with. I couldn’t be more grateful for Bryn’s expertise and guidance when navigating my startup and I am so happy to be working with her. She has helped me immensely with goals to word towards and how to execute them. I really couldn’t recommend her more.

Evany Amor • Upgrade

Client • Jun 6, 2024

Recommended

Brynn was instrumental in creating the look and feel for one of my clients. Working with her was an exceptional experience. Her background in psychology allows her to deeply understand human nature, which translates into an authentic connection with the brands she develops. Additionally, her passion for building brands and taking them from concept to visual execution is evident in her meticulous attention to detail and impeccable professionalism. If you are looking for someone who truly understa

Angela J

Client • Feb 10, 2024

Recommended

Bryn is a pleasure to work with. She brought my vision to life and understood exactly what I was looking for in my complicated page. Now excited to see how my page performs!

Will Saletti

Client • Jan 9, 2024

Recommended

I couldn't recommend Bryn enough, coming from a very techy background my approach was different from what she typically encounters. Despite this she brought my vision to life in a way that was authentic and resonated with my audience. I highly recommend her for any project, she was punctual, timely, and went above and beyond to deliver on a project that I'm more than proud to have my name in front of. Thanks Bryn!!

Skills and tools

Social Media Marketer

Content Creator

Social Media Strategist