Brand Design

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About this service

Summary

I offer bespoke logo and brand identity design, focusing on translating core brand values into impactful visual elements while understanding the needs of both the client and their target users. My approach combines minimalist aesthetics with thoughtful symbolism, creating logos that are visually striking and meaningful. What sets me apart is my ability to integrate creativity with practicality, ensuring each design is versatile across platforms and resonates deeply with the brand's audience.

What's included

  • Logo(Primary,Secondary,Favicon)

    Deliverables for Fashion Brand Conceptual Logo Project -Primary Logo: A high-resolution version of the main logo design in multiple formats (PNG, JPEG, SVG) for both web and print use. -Logo Variations: Different orientations and versions of the logo (e.g., full-color, black-and-white, and monochrome versions) to ensure versatility across various platforms. -Brand Guideline: A concise document outlining logo usage, color schemes, and typography guidelines for maintaining brand consistency. -Mockups: Real-world application mockups of the logo on apparel tags, packaging, and other relevant materials. -Source Files: Editable vector files (AI, EPS) to allow for future scalability and customization.

  • Font

    A selection of typefaces that reflect the brand's style, including primary and secondary fonts. The fonts will be versatile, modern, and aligned with the brand’s overall identity, ensuring consistency in all communications.

  • Color palette

    A curated set of colors that represent the brand’s essence, including primary, secondary, and accent colors. The palette will be carefully chosen to evoke the desired emotions and visual appeal in both digital and print formats.

  • Visual identity

    A cohesive system that incorporates the logo, color palette, typography, and other visual elements to ensure a unified brand presence across all touchpoints, from websites to packaging.

  • Brand Voice

    A defined tone and personality for the brand's communication, whether it’s formal, casual, playful, or professional. This ensures that all written content, including marketing copy and social media posts, consistently reflects the brand's values and resonates with its target audience.


Skills and tools

Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Brand Marketing

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