The Mini Branding Package

Ena Djordjevic

Starting at

$

2,000

About this service

Summary

A custom branding design package perfect for small businesses in order to stand out and impress. Includes logos, color palette, typography, brand elements, and full style guide.

Process

A Design Consultation & Questionnaire We will chat (call or email) to discuss your goals, aesthetic, and to set your brand’s tone. You will fill out a questionnaire and provide moodboards to help define the brand vision.
2-3 Logo Explorations Based on the brief, you will receive 2-3 logo exploration that include moodboards and select one for the development of the rest of the branding direction.
Development of the following:
Full Logo Suite Primary logo, secondary logo, submark/seal, favicon/logomark
Brand Color Palette The color system includes your brand colors + the digital and print values + pairings
Typography Font system will be proposed (heading, subheading, body text) along with in-use sample. Fonts may be paid or free. Paid font purchase is the client's responsibility.
Brand Elements This may include a brand pattern, icons and/or illustrations
Client Review All steps are subject to a round of client review, feedback and subsequent modification by the designer.
Handover + Style Guide Polished final files (PNG, SVG, PDF, etc) ready for use in print and online, along with a comprehensive Brand Style Guide document (15+ pages) for smooth future use of your brand new branding

What's included

  • Logo Suite

    Primary logo, secondary logo, submark/seal, favicon/logomark

  • Color Palette

    The color system includes your brand colors + the digital and print values + pairings

  • Typography

    Font system will be proposed (heading, subheading, body text) along with in-use sample. Fonts may be paid or free. Paid font purchase is the client's responsibility. (In case a paid font is proposed, a similar free option will be offered as well)

  • Brand Elements

    This may include a brand pattern, icons and/or illustrations

  • Brand Style Guide

    PDF Brand Style Guide with visualization of the brand (15+ pages). Includes guide for logos, typography, colors, and digital elements (brand patterns, icons, illustrations, etc) for a smooth future use of your new branding

Duration

5 weeks

Skills and tools

Brand Designer

Logo Designer

Digital illustrator

Adobe XD

Adobe XD

Figma

Figma

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The Full Branding Package

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The Logo Package

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$500

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