Google Analytics GA4 Implementation & Optimization

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About this service

Summary

Our GA4 and GTM Services Project provides comprehensive analytics and tag management solutions to help you gain deeper insights into your digital presence. We set up and configure Google Analytics 4 (GA4) and Google Tag Manager (GTM) to ensure accurate data collection and advanced tracking capabilities. Our services include event tracking, custom reports, data validation, and integration with other Google services. We also provide detailed documentation, training sessions, and ongoing support to ensure you can effectively use and manage your analytics setup.

What's included

  • GA4 Account Setup

    Creation of GA4 property. Configuration of data streams (web, app, etc.).

  • GA4 Configuration

    Setting up data filters. Custom dimensions and metrics. Setting up events and conversions. Linking GA4 with other Google services (Google Ads, Search Console, etc.).

  • Event Tracking

    Implementation of key events (e.g., page views, clicks, form submissions). Enhanced measurement events setup. Custom event tracking configuration.

  • Reporting

    Custom reports and dashboards. Audience definitions and segmentation. Funnel and path analysis setup.

  • Data Validation

    Ensure accurate data collection. Debugging and troubleshooting any issues.

  • Tag Management

    Implementation of GA4 tags. Setting up other tags (e.g., Google Ads, Facebook Pixel, etc.). Custom HTML tags if needed.

  • Trigger Configuration

    Defining and configuring triggers for tags. Custom triggers for specific events.


Skills and tools

Brand Strategist
Marketing Analytics Specialist
Data Analyst
Google Ads
Google Analytics
Google Apps
Google Tag Manager
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