I will create complete branding kit with identity design system.

M. Waqas

(0)

Starting at

800

About this service

Summary

With over 5 years of experience in the field and after crafting branding sets and identity design systems for many major organizations, I can design one for you that will help you stand out in the market.

Process

Here’s a detailed outline of my process for crafting a branding set:

1. Discovery & Research

Client Consultation: Begin with an in-depth discussion to understand the client's vision, goals, and target audience.

Market Research: Analyze competitors, industry trends, and the target market to ensure the brand stands out.

Brand Audit: Review the client’s existing brand assets (if any) to understand what’s working and what needs improvement.

2. Strategy Development

Brand Positioning: Define the brand’s unique value proposition and how it should be positioned in the market.

Brand Personality & Voice: Establish the tone, style, and personality of the brand to ensure consistency across all communications.

Concept Development: Create mood boards and visual concepts that align with the brand’s strategy.

3. Logo Design

Initial Sketches: Develop multiple logo concepts based on the research and strategy phase.

Refinement: Narrow down the options and refine the selected logo designs with attention to typography, color, and scalability.

Client Feedback: Present the refined logos to the client and incorporate their feedback into the final design.

4. Typography & Color Palette

Font Selection: Choose primary and secondary fonts that align with the brand’s personality and are versatile across various mediums.

Color Scheme: Develop a color palette that reflects the brand’s identity and resonates with the target audience.

5. Visual Elements & Iconography

Patterns & Textures: Create unique patterns or textures that complement the brand’s visual identity.

Icons & Graphics: Design custom icons or graphic elements that enhance the brand’s visual language.

6. Brand Guidelines

Guidelines Creation: Develop a comprehensive brand guidelines document that outlines how to use the logo, typography, color palette, and other visual elements.

Usage Examples: Include examples of the brand in use across various platforms and mediums (e.g., print, digital, social media).

7. Application & Delivery

Stationery Design: Create designs for business cards, letterheads, envelopes, and other branded stationery.

Digital Assets: Develop social media templates, email signatures, and website elements.

Packaging & Collateral: Design packaging and other marketing materials as required by the client.

Final Deliverables: Package all the final files, including logos in various formats, fonts, and the brand guidelines document.

8. Review & Finalization

Client Review: Present the complete branding set to the client for final approval.

Revisions: Make any final tweaks or adjustments based on client feedback.

Final Delivery: Deliver the finalized branding assets and guidelines in an organized package for the client’s use.

9. Ongoing Support

Consultation: Offer ongoing support to the client for any future branding needs or updates.

Brand Maintenance: Provide guidance on how to maintain the brand’s integrity as it evolves.

This process ensures that the branding set is not only visually appealing but also strategically aligned with the your business goals and market positioning.

What's included

In branding kit design i will deliver everything that is necessary for your brand or company to stand out.
Please take a moment to review the deliverable files and let me know if you need anything additional or if you'd like to skip any of the deliverables. Logo Variations: Primary logo Secondary logo (if applicable) Logo variations (horizontal, vertical, icon-only) Black and white versions Transparent background versions Color Palette: Primary and secondary colors Hex, RGB, and CMYK color codes Typography: Primary and secondary fonts Font sizes and weights Guidelines for font usage Brand Patterns or Textures: Any custom patterns or textures created for the brand Stationery Designs: Business card design Letterhead design Envelope design Email signature design Social Media Assets: Profile pictures Cover photos/banners Post templates Brand Guidelines Document: Detailed instructions on how to use the brand elements Dos and don’ts for logo usage Example mockups showing branding in context Additional Assets (depending on client needs): Packaging design templates Presentation templates Icon sets Web design elements (buttons, headers, etc.) Any other marketing collateral like brochures, flyers, or ads File Formats: Vector files (AI, EPS, PDF) Raster files (JPG, PNG, TIFF) Font files (if licensing allows)

Example projects