Customised Social Media Strategy for Your Brand

Priyam Datta

Starting at

$

150

About this service

Summary

I offer a customised social media strategy that helps you find clarity in your brand voice, define your content pillars, and plan consistent, engaging posts that align with your goals. With 10+ years of experience in content creation and visual storytelling, I bring both strategy and aesthetics together—so your brand doesn’t just show up, it stands out.

Process

Discovery & Onboarding You fill out a short brand questionnaire so I can understand your goals, audience, and challenges.
1:1 Strategy Session We schedule a collaborative call to dive deeper into your brand, voice, and content needs.
Audit & Research I review your current social presence, conduct trend and competitor research, and identify key opportunities.
Strategy Development I craft your custom strategy, including content pillars, brand voice guide, format suggestions, and a 4-week content calendar.
Delivery You receive a well-organized strategy deck/PDF with all deliverables and a walkthrough (video or notes).
Optional Review Call If included, we’ll hop on a follow-up call to go over your strategy, answer questions, and fine-tune if needed.

What's included

  • Strategy Session

    A 1:1 session to understand your brand, goals, and target audience. This sets the foundation for an intentional content strategy.

  • Brand & Content Audit

    Review of your current social media presence to identify gaps and opportunities.

  • Trend & Market Research

    Relevant trend insights and competitor highlights tailored to your niche.

  • Content Pillars & Brand Voice Guide

    Defined content themes and tone of voice to ensure clarity and consistency.

  • Visual Direction & Format Suggestions

    Recommendations on post formats (reels, carousels, quotes) and overall visual style.

  • Strategic 4-Week Content Calendar

    Posting schedule with 2–3 content ideas per week mapped to your brand goals.

Duration

1 week

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist

Instagram

Instagram

LinkedIn

LinkedIn

Industries

Social Media

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