Brand Identity & Logo PackageJoe Abellard
Your logo isn't your brand — but it's the first thing people see, and it needs to hold up. This package covers the full identity: mark, wordmark, color palette, typography, and a brand guidelines document you can actually hand to someone and have them use it correctly.
Everything is built in Adobe Illustrator and delivered in every format you'll need — AI, SVG, PNG, PDF, favicon set, dark and light versions, horizontal and stacked lockups. No templates, no shortcuts.
What's included:
Brand discovery session (we talk before I draw anything)
3 logo concepts with rationale
2 rounds of revision on the chosen direction
Full file delivery: AI, SVG, EPS, PNG, PDF
Primary, alternate, and favicon versions
Color palette + typography system
Brand guidelines PDF
FAQs
Joe's other services
Starting at$2,400
Duration2 weeks
Tags
Adobe Illustrator
Brand Guidelines
Logo Designer
Visual System Designer
Brand Identity
Visual Systems
Service provided by
Joe Abellard Creve Coeur, USA
Brand Identity & Logo PackageJoe Abellard
Starting at$2,400
Duration2 weeks
Tags
Adobe Illustrator
Brand Guidelines
Logo Designer
Visual System Designer
Brand Identity
Visual Systems
Your logo isn't your brand — but it's the first thing people see, and it needs to hold up. This package covers the full identity: mark, wordmark, color palette, typography, and a brand guidelines document you can actually hand to someone and have them use it correctly.
Everything is built in Adobe Illustrator and delivered in every format you'll need — AI, SVG, PNG, PDF, favicon set, dark and light versions, horizontal and stacked lockups. No templates, no shortcuts.
What's included:
Brand discovery session (we talk before I draw anything)
3 logo concepts with rationale
2 rounds of revision on the chosen direction
Full file delivery: AI, SVG, EPS, PNG, PDF
Primary, alternate, and favicon versions
Color palette + typography system
Brand guidelines PDF
FAQs
Joe's other services
$2,400