What's included

• Main Logo & Variations

  You will receive a custom-designed logo that reflects your brand. It will come with various versions suitable for different uses, including a primary logo, secondary logos, brand marks and icons optimized for social media, product packaging, and digital interfaces. These variations ensure your brand is consistent and recognizable across all platforms, from billboards to digital icons. Each version will be provided in multiple formats to ensure you have the correct file for any application, maintaining a professional and clear representation of your brand.

• Colour Palette & Typography

  You will receive a carefully selected colour palette and typography that align perfectly with your brand's personality and message. I will provide a detailed breakdown of your brand colours, including precise specifications in Pantone, CMYK, RGB, and HEX codes, so you can accurately reproduce them across all mediums, from print to digital. In addition to the colour palette, I will recommend primary and secondary fonts that complement your logo and enhance your brand's visual identity. Fonts will be chosen to create a harmonious look and feel across all your marketing materials, ensuring that your brand's voice is consistent and recognizable, whether in a headline on your website or the body text of a brochure.

• Logo Guidelines Document

  You will receive a detailed logo guidelines document that outlines how to maintain brand consistency. This guide will provide instructions on correctly using your logo, covering spacing, sizing, colour variations, and background applications. It will also include clear do's and don'ts to avoid common mistakes and ensure your logo's polished and professional appearance. Additionally, the guidelines will feature visual examples of your logo in real-world contexts like letterheads, business cards, social media profiles, and packaging, allowing you to apply your brand identity across all touchpoints consistently.