Logo Design
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About this service
Summary
What's included
Discovery & Brand Insight
We start with a thorough exploration of your brand’s mission, values, and audience. This is more than just a questionnaire, it’s about understanding what makes your brand unique so the logo can genuinely represent your story and purpose. Goal: Build a solid foundation by capturing the true essence and personality of your brand to guide the logo design.
Logo Inspiration & Art Direction
Next, I gather and present visual inspirations and moodboards that align with your brand’s character and goals. This phase focuses on setting the tone for the logo design, exploring styles, forms, and visual references that resonate with the brand’s identity. Goal: Define a clear creative direction that guides the logo concepts, ensuring they align with the brand’s personality and market positioning.
Concept Development
3. Concept Development Based on the discovery and inspiration, I develop 2–3 distinct logo concepts. Each concept explores different visual directions and styles tailored to your brand’s personality and market. I pay special attention to how each design will perform at various scales and applications, ensuring clarity and impact whether it’s on a tiny app icon or a large billboard. Goal: Generate strong, versatile logo options that offer clear visual storytelling and work across all touchpoints.
Collaboration & Refinement
We review the concepts together, discussing their strengths and alignment with your brand’s goals. Your feedback shapes the refinement process, where I fine-tune the chosen logo, adjusting details, color treatments, and forms to achieve the right balance of meaning and aesthetics. Goal: Hone the logo into a precise, polished symbol that truly reflects your brand identity and resonates with your audience.
5. Final Delivery & Guidelines
Once finalized, you receive your logo in versatile file formats (vector, PNG, JPG) ready for any use. I also provide a concise usage guide covering basic do’s and don’ts to maintain consistency across all applications. Goal: Equip you with a professional logo package and clear guidelines to ensure consistent, effective use across all platforms.
Example projects
Recommendations
(5.0)
Client • Dec 23, 2025
Recommended
Gogo was professiona and very easy to collaborate with. He took the time to understand our brand and delivered high-quality work. We truly appreciated his communication, creativity, and dedication, and would gladly work with him again.
Client • Apr 29, 2025
Recommended
Gogo has been one of the highest quality designers and professionals I have worked with in the last 7 years. Incredibly thoughtful and detailed, and produces an excellent final product in a short period of time. Amazing!
Client • Feb 19, 2025
Recommended
Working with Gjorgji was amazing! He was patient, understanding, and took the time to truly get my vision for Chocolate Boy Bakery. He listened, asked thoughtful questions, and made sure every detail felt true to my brand. He was flexible, easy to work with, and brought my ideas to life in the best way. The final branding feels so me—bold, fun, and full of energy. If you need someone who truly cares about your brand, he’s the one!
Client • Feb 11, 2025
Recommended
Gjorgji is an exceptional designer who delivered a standout brand identity for my company. He works efficiently, communicates quickly, and always goes above and beyond to ensure top-quality results. His creativity, attention to detail, and dedication made the entire process seamless. I highly recommend him to anyone in need of a professional and reliable designer.
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