Social Media Management

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About this service

Summary

As a specialist in organic and paid media strategy, I develop, execute, and optimize social media strategies aligned with your business goals. My focus is on capturing and engaging your audience with precision and impact.

Process

Prior to our initial meeting I will conduct a social media audit and complete a SWOT analysis. This will allow me to learn more about your brand and embody its values. I will also do analysis of relevant competitors within your industry. Once we meet and I can learn more about your goals and expectations taking my research and creating a strategy tailored to you. I will mock up content and plan out your campaign. Once this approved we will get the campaign in-market and I will regularly be checking the campaign for any optimizations to be made and sharing out progress with you as well. Once the campaign is done I will share my findings and we can brainstorm how to carry these findings in your next campaign.

What's included

  • Mock-ups

    I will share mock up posts and content for your final approval ahead of posting.

  • Check-ins

    We will establish a cadence that works for both of us as far as reporting goes. This could be weekly, bi-weekly, or even monthly. I will share how content is performing, share any optimizations made since our last check-in, and lastly pacing as far as budgets (if necessary), and how we are working towards meeting our pre-determined goals.

  • Final reporting

    Reporting for your campaign in its entirety. This cover the highlights of the campaign, how we worked to meet our goals through this campaign, and any strategy & creative findings we can carry into future campaigns.


Skills and tools

Social Media Manager
Social Media Marketer
Social Media Strategist
Buffer
Instagram
LinkedIn
Slack
TikTok

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