Brand Identity Design

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About this service

Summary

1. What do I do? I provide professional design services that help businesses grow. With a strong grounding in design fundamentals, I approach every project with a balance of technical expertise and creative vision. As a designer, I understand the importance of a well-defined and recognizable brand identity. Your brand is more than just a logo or a color palette - my goal is to capture the essence of your business, conveying your unique values, personality, and offerings into compelling design solutions.
2. How do we get started? If you are interested in my branding services, contact me to schedule a consultation call. During this consultation, we will get to know each other, discuss your needs and goals and any specific requirements you may have. 3. What is the process?
Once we agree to work together, the branding process typically follows these steps:
Discovery: We start by discussing your brand and your target audience, and I send you a questionnaire to better understand your vision and make sure we are on the same page. Then, based on our conversation, I create a moodboard and 1-3 sketches of the logo to represent my initial concepts for which I believe capture the true essence of your business. From these, we pick one concept to move forward with. 
Design: I continue to develop and shape the idea you have picked, adding all critical components such as final logo design, typography, colour palette, and imagery. I will keep you updated throughout the process to ensure your happiness with the design because it is crucial to me to stay in touch with my clients' goals and needs.There are two rounds of revisions included in the price, and every other revision is available for an additional fee.
Brand Guidelines: Once the design is finalized, I provide a brand guidelines document along with various other file formats for different uses. 
I believe that collaboration and communication are key to a successful project, and I strive to make the process as smooth and enjoyable as possible for my clients.

What's included

  • Brand guidelines document

    Brand guidelines document includes logo design with all possible variations, color palette, typography guidelines, usage guidelines, imagery, showcase of application of the logo in form of virtual mockups. A brand book acts as a key document that helps content creators communicate a consistent message to the audience.

  • Necessary high-resolution files in various formats for different uses

    as agreed

  • Any additional files depending on the project scope and original agreement with the client

    as agreed

Recommendations

(5.0)

Anđela Škerović

Client • Mar 3, 2023

In 2018. hired Ksenija for a logo to be created for my just opened massage salon. Ksenija was able to transform my vision into a logo that surpasses my expectations and that I love. In 2022. we collaborated on rebranding of my salon. She performed an excellent job and I am really happy with the design. Ksenija is a dedicated, hard - working person who pours her heart and soul into her work. Without a doubt, I'll hire her again. Thank you!

Finding Ksenija was like finding a diamond in a haystack. I had just bought a Zoo that needed a logo, branding, and visual identity - FAST! From the first meeting I knew she could deliver to my high standards in a fast-paced startup environment. She is incredibly talented, professional, and works well with teams on tight deadlines. She pours her heart into her work and craft and it shows. We are THRILLED with our logo and branding and billboards. We can't wait to hire her for more! Thank you!


Skills and tools

Brand Designer
Graphic Designer
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Adobe Photoshop

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