Small Business Branding Guide + Assets
Starting at
$
4,200
About this service
Summary
With over 15 years of experience developing clean B2B technology brands, I bring an extensive artistic and technical skillset to your brand in a way that harmonizes with your target clients while setting your business apart among the competition.
Process
Initial interview questions regarding company, target clients, and brand goals
Industry/competitive research and "soul searching" of your brand intention and leadership narrative
Initial design options developed and presented for "compass check"
Selected design option further developed into "lookbook" for approval and feedback round
Version one of your brand guide delivered for tweaks and additional feedback
Version two of your brand guide delivered for final polishes and tweaks
Final brand guide and assets delivered
What's included
Brand Style Guide
Multi-page document including: logo designs and usage rules, brand fonts and usage rules, brand color library and usage rules, brand copy tone rules, design languages and styles for marketing content, social media examples and tonality rules, usable logo assets, brand lookbook images and assets.
Duration
4 weeks
Skills and tools
Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma